You might be seeing a big-screen animated movie featuring Casper the Friendly Ghost, Rudolph The Red-Nosed Reindeer, or Rocky & Bullwinkle sometime in the future -- thanks to a $150 million deal in which DreamWorks Animation purchased Classic Media and its sizeable holdings of well-known properties.
Referred to in the DreamWorks press release as the "owner of one of the most extensive portfolios featuring many of the best-known and most-enduring franchises in all of family entertainment," Classic Media owns such characters and concepts as Casper, Where's Waldo, He-Man, the Lone Ranger, Frosty the Snowman, Veggie Tales, Gumby, Felix the Cat, Archie, Turok, and many many more. Here's a breakdown of only some the major properties that DreamWorks Animation can now, in theory, develop into films, TV series, and transmedia ventures:
* Harvey: Casper, Richie Rich, Hot Stuff
* Jay Ward: Rocky & Bullwinkle, Mr. Peabody & Sherman, Boris & Natasha
* Filmation: He-Man, Fat Albert
* Rankin-Bass: Rudolph, Frosty
* Golden Books: including Gold Key characters Turok, Solar Man of the Atom, Magnus Robot Fighter
It's a literal marriage of "classic media" and cutting edge animation, and kids and cartoon aficionados everywhere will probably be the winners. The relationship started with the DreamWorks production "Mr. Peabody & Sherman," set for a December 2013 release.
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